Improve SEO - the basics

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Improving your SEO can help you rank more highly in the search results, bringing more clicks and more visitors to see your work.

Having a great website with useful and original, helpful content won't get the search engines excited without a good helping of SEO.

How to improve the SEO

We have listed 6 key items on the SEO list to focus your attention on ensuring your website is loved by the search engines as much as your visitors.

Optimize your website content.

Ensure your website has high-quality, unique, and relevant content related to your site's subject.

Use relevant keywords and phrases throughout your website content to make it easy for search engines to understand what your website is about. However, avoid keyword stuffing, which can negatively affect your website's ranking.

Improve website speed

A slow website can negatively impact your SEO. Use tools like Google PageSpeed Insights to test your website's speed and identify areas for improvement.

Use descriptive page titles and meta descriptions

Ensure that each page on your website has a unique and descriptive page title and meta description that accurately represents the content on that page. This will help search engines understand what your website is about and improve click-through rates.

Build quality backlinks

Backlinks from high-quality and relevant websites can help boost your website's authority and improve your search engine ranking. Contact other relevant websites and ask if they'd be willing to link to your website.

Utilize social media

Social media can be a powerful tool for promoting your website and building backlinks. Please share your website content on social media and engage with your followers to encourage them to share it.

Monitor your website analytics

Use tools like Google Analytics to track your website's traffic and identify areas for improvement. This will help you understand what content resonates with your audience and what areas of your website need optimization. Build on what works and expand on the topics that bring your visitors.

By following these six basic tips, you can improve the SEO of your website and increase your website's visibility to search engines.


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